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The role of cooperatives in the implementation of a circular economy system : the case of the adoption of recycled films by market gardeners in the Nantes area, France
[Le rôle des coopératives dans la diffusion d’une éco-innovation : le cas de l’adoption de films recyclés par les maraîchers du bassin nantais]

Author

Listed:
  • Anne Musson

    (SMART-LERECO - Structures et Marché Agricoles, Ressources et Territoires - INRAE - Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement - INSTITUT AGRO Agrocampus Ouest - Institut Agro - Institut national d'enseignement supérieur pour l'agriculture, l'alimentation et l'environnement)

  • Damien Rousselière

    (SMART-LERECO - Structures et Marché Agricoles, Ressources et Territoires - INRAE - Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement - INSTITUT AGRO Agrocampus Ouest - Institut Agro - Institut national d'enseignement supérieur pour l'agriculture, l'alimentation et l'environnement)

Abstract

Our study is part of a research project called Smart, which focuses on the implementation of a circular economy system based on an environmental innovation : semi-forging plastic films made of recycled plastic. Preliminary work has identified a distrustful attitude from market gardeners towards change and a low consideration of environmental issues. These two facts constitute major barrier to the dissemination of an innovation. Our survey of experts underlines that agricultural producers have more confidence in producer organizations and cooperatives than in suppliers and/or other actors, which would make it possible to remove both the barrier of mistrust towards a new product and the lack of consideration of the environmental issue. Our contribution to the literature focuses on the positive role of collective organizations in disseminating eco-innovation in the presence of socio-technical lock-in of agricultural commodity chains.

Suggested Citation

  • Anne Musson & Damien Rousselière, 2020. "The role of cooperatives in the implementation of a circular economy system : the case of the adoption of recycled films by market gardeners in the Nantes area, France [Le rôle des coopératives dan," Post-Print hal-03343472, HAL.
    • Handle: RePEc:hal:journl:hal-03343472
    DOI: 10.4000/developpementdurable.17958
    as

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