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Enacting global digital parenting… Alleged joint benefits for the “child-parents” consumer cluster

Author

Listed:
  • Valérie-Inès de La Ville

    (CEREGE [Poitiers, La Rochelle] - Centre de recherche en gestion [EA 1722] - IAE Poitiers - Institut d'Administration des Entreprises (IAE) - Poitiers - UP - Université de Poitiers = University of Poitiers - UP - Université de Poitiers = University of Poitiers - ULR - La Rochelle Université, MSHS de Poitiers - Maison des sciences de l'homme et de la société de Poitiers - UP - Université de Poitiers = University of Poitiers - CNRS - Centre National de la Recherche Scientifique, Axe 2 (2017-2021) : "Vulnérabilités et risques" (MSHS Poitiers) - MSHS de Poitiers - Maison des sciences de l'homme et de la société de Poitiers - UP - Université de Poitiers = University of Poitiers - CNRS - Centre National de la Recherche Scientifique)

Abstract

Several innovations aimed at young children such as new educational Apps available on mobile phones or tablets, as well as a wide array of connected objects, are continuously emerging in the marketplace. This profusion of innovative ideas in the digital field to improve both parents' and children's well-being has led some crowdfunding companies to launch a dedicated service such as "Start Up for kids" by Ulule1. Thus, digital technologies constantly increase the availability of innovative services to parents and their children, transforming parental mediation practices into "digital parenting", a polysemic term that encompasses not only the attempts by parents to regulate their children's engagement with digital media, but also, the way in which parents use digital media in their everyday parenting practices (Mascheroni et al., 2018, p. 9).

Suggested Citation

  • Valérie-Inès de La Ville, 2021. "Enacting global digital parenting… Alleged joint benefits for the “child-parents” consumer cluster," Post-Print hal-03171682, HAL.
  • Handle: RePEc:hal:journl:hal-03171682
    as

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