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When saving the planet is worth more than avoiding destruction: The importance of message framing when speaking to egoistic individuals

Author

Listed:
  • Maria Lagomarsino

    (UNINE - Université de Neuchâtel = University of Neuchatel)

  • Linda Lemarie

    (Audencia Business School)

  • Michael Puntiroli

    (UNINE - Université de Neuchâtel = University of Neuchatel)

Abstract

No abstract is available for this item.

Suggested Citation

  • Maria Lagomarsino & Linda Lemarie & Michael Puntiroli, 2020. "When saving the planet is worth more than avoiding destruction: The importance of message framing when speaking to egoistic individuals," Post-Print hal-02930264, HAL.
    • Handle: RePEc:hal:journl:hal-02930264
    DOI: 10.1016/j.jbusres.2020.06.046
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    Cited by:

    1. Van Tonder, E. & Fullerton, S. & De Beer, L.T. & Saunders, S.G., 2023. "Social and personal factors influencing green customer citizenship behaviours: The role of subjective norm, internal values and attitudes," Journal of Retailing and Consumer Services, Elsevier, vol. 71(C).
    2. Wang, Xingyuan & Liu, Yun & Wang, Shuyang & Chen, Haipeng (Allan), 2022. "Keep it vague? New product preannouncement, regulatory focus, and word-of-mouth," Journal of Retailing and Consumer Services, Elsevier, vol. 65(C).
    3. Yang Li & Dandan Yang & Yingying Liu, 2021. "The Effect of Message Framing on Consumers’ Intentions to Purchase Recycling-Aiding Products in China," Sustainability, MDPI, vol. 13(12), pages 1-17, June.
    4. The Anh Phan & Pham Ngoc Quyen Nguyen & Ngoc Anh Pham & Nhan Phan, 2023. "A Cross-Cultural Study on the Role of Message Framing in the Promotion of Fair-Trade Buying Behavior," SAGE Open, , vol. 13(4), pages 21582440231, December.

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