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How do creative genres emerge? The case of the Australian wine industry

Author

Listed:
  • Gregoire Croidieu

    (EESC-GEM Grenoble Ecole de Management)

  • Charles-Clemens Ruling

    (EESC-GEM Grenoble Ecole de Management)

  • Amélie Boutinot

    (EESC-GEM Grenoble Ecole de Management, ISG - ISG International Business School [Paris])

Abstract

The present paper examines how a new, creative genre emerges out of a commodity-based industry. Building on the genre-emergence literature, the paper analyzes the Australian wine industry since the 1950s. Based on content analysis of a wide variety of sources, the study identifies four mechanisms that account for creative-genre emergence: shifting and layering of metrics, analogies with established creative industries and practices, resonance with society-level logics, and personification. The results contribute to the genre-emergence and creative-industries literatures.

Suggested Citation

  • Gregoire Croidieu & Charles-Clemens Ruling & Amélie Boutinot, 2016. "How do creative genres emerge? The case of the Australian wine industry," Post-Print hal-02312381, HAL.
    • Handle: RePEc:hal:journl:hal-02312381
    DOI: 10.1016/j.jbusres.2015.10.002
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    Citations

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    Cited by:

    1. Ben-Slimane, Karim & Laifi, Amira & Germain, Olivier, 2024. "A relational power perspective on the positional shift of peripheral players in an organisational field: The case of Mediapart in the French press field," Journal of Business Research, Elsevier, vol. 173(C).
    2. Christine Moser & Juliane Reinecke & Frank den Hond & Silviya Svejenova & Gregoire Croidieu, 2021. "Biomateriality and Organizing : Towards an Organizational Perspective on Food," Post-Print hal-03193731, HAL.
    3. Karim Ben Slimane & Amira Laifi & Olivier Germain, 2022. "Institutional work of maintenance by peripheral players: the case of Mediapart in the French press field," Post-Print hal-03631615, HAL.
    4. Cruz, Angela Gracia B. & Cardoso, Flavia & Rojas-Gaviria, Pilar, 2022. "Crafting food products for culturally diverse markets: A narrative synthesis," Journal of Business Research, Elsevier, vol. 153(C), pages 19-34.

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