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Légitimité et stratégies de légitimation des associations de consommateurs dans le paysage consumériste actuel

Author

Listed:
  • Lydiane Nabec

    (RITM - Réseaux Innovation Territoires et Mondialisation - UP11 - Université Paris-Sud - Paris 11)

  • Corinne Chevalier

    (RITM - Réseaux Innovation Territoires et Mondialisation - UP11 - Université Paris-Sud - Paris 11)

  • Eric Briat

    (CGET - Commissariat Général à l'égalité des territoires)

  • Dominique Roux

    (REGARDS - Recherches en Économie Gestion AgroRessources Durabilité Santé- EA 6292 - URCA - Université de Reims Champagne-Ardenne - MSH-URCA - Maison des Sciences Humaines de Champagne-Ardenne - URCA - Université de Reims Champagne-Ardenne)

Abstract

Legitimacy and legitimation strategies of consumer organizations in the current consumerist landscape The role of non-profit consumer protection organizations, which have been key players historically,, has weake- ned over the past several years. Legitimizing their position within the public arena is a major issue in terms of consumer protection in the marketplace. The aim of this paper is to identify the legitimization strategies that can help them do so. A qualitative study helps us to analyze their legitimacy through the representations and practices of 51 respondents when trying to inform and defend themselves in litigation cases. Four strategies to legitimize their activity are presented, taking into account the risks inherent in their implementation: increasing consumer organization awareness, targeting priority populations, building specific expertise, and promoting class actions.

Suggested Citation

  • Lydiane Nabec & Corinne Chevalier & Eric Briat & Dominique Roux, 2015. "Légitimité et stratégies de légitimation des associations de consommateurs dans le paysage consumériste actuel," Post-Print hal-02022189, HAL.
  • Handle: RePEc:hal:journl:hal-02022189
    DOI: 10.7193/DM.078.63.77
    as

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    Cited by:

    1. Morgane Fialon & Lydiane Nabec & Chantal Julia, 2022. "Legitimacy of Front-of-Pack Nutrition Labels: Controversy Over the Deployment of the Nutri-Score in Italy," Post-Print hal-04213134, HAL.

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