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L'attitude à l'égard de l'argent : Une première tentative de validation de deux échelles de mesure américaines dans un contexte culturel français

Author

Listed:
  • Caroline Urbain

    (IEMN-IAE Nantes - Institut d'Économie et de Management de Nantes - Institut d'Administration des Entreprises - Nantes - UN - Université de Nantes, Institut de gestion de Rennes)

Abstract

Cet article examine l'adaptabilité et la validité de deux échelles américaines de mesure de l'attitude à l'égard de l'argent dans un contexte culturel français. Leur validation partielle ouvre un débat sur le concept d'attitude à l'égard de l'argent et sur son rôle comme antécédent de l'attitude à l'égard du prix.

Suggested Citation

  • Caroline Urbain, 2000. "L'attitude à l'égard de l'argent : Une première tentative de validation de deux échelles de mesure américaines dans un contexte culturel français," Post-Print hal-02018597, HAL.
    • Handle: RePEc:hal:journl:hal-02018597
    DOI: 10.1177/076737010001500301
    as

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