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Planned Organizational Identity Change : Insights from Practice

Author

Listed:
  • Marijke Baumann
  • Mamta Bhatt

    (LEM - Lille économie management - UMR 9221 - UA - Université d'Artois - UCL - Université catholique de Lille - Université de Lille - CNRS - Centre National de la Recherche Scientifique)

  • Cees B. M. van Riel

Abstract

No abstract is available for this item.

Suggested Citation

  • Marijke Baumann & Mamta Bhatt & Cees B. M. van Riel, 2016. "Planned Organizational Identity Change : Insights from Practice," Post-Print hal-01803163, HAL.
    • Handle: RePEc:hal:journl:hal-01803163
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    Cited by:

    1. Frandsen, Sanne, 2017. "The silver bullet of branding: Fantasies and practices of organizational identity work in organizational identity change process," Scandinavian Journal of Management, Elsevier, vol. 33(4), pages 222-234.

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