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Perception de la qualité des produits laitiers et comportement du consommateur algérien

Author

Listed:
  • Fateh Mamine

    (UMR MOISA - Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier, Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques)

  • Etienne Montaigne

    (UMR MOISA - Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier, Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques)

  • Jean-Pierre Boutonnet

    (UMR SELMET - Systèmes d'élevage méditerranéens et tropicaux - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier)

Abstract

This study shows how the quality perception of dairy products by the consumer can influence the structure of the dairy value chain. The study is based on a survey of 318 consumers in the region of Souk Ahras, located in the north-east of Algeria. We highlight the relationship between, on the one side, the selective behavior of consumers and the management of the quality and, on the other side, the conservation of some informal practices embedded in the artisanal and industrial transformation. The relative ability of consumers to recognize information on the quality attributes is at the origin of the controversial aspect which characterizes their buying rationality. Using trust and reputation by both categories reduces these measurement costs while following a controversial behavior.

Suggested Citation

  • Fateh Mamine & Etienne Montaigne & Jean-Pierre Boutonnet, 2016. "Perception de la qualité des produits laitiers et comportement du consommateur algérien," Post-Print hal-01370074, HAL.
    • Handle: RePEc:hal:journl:hal-01370074
    DOI: 10.4000/economierurale.4994
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    Cited by:

    1. Bonnal, Liliane & Ferru, Marie & Charles, Denis, 2019. "Perceptions et comportements d’achat des produits alimentaires locaux," Économie rurale, French Society of Rural Economics (SFER Société Française d'Economie Rurale), vol. 370(October-D).

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