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La logique de la mode managériale

Author

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  • Christophe Midler

    (CRG - Centre de recherche en gestion - X - École polytechnique - IP Paris - Institut Polytechnique de Paris - CNRS - Centre National de la Recherche Scientifique)

Abstract

La mode managériale existe, tout le monde l'a rencontrée : cercles de qualité, robotique aujourd'hui ou recherche opérationnelle il y a quelques années. D'où vient la puissance de ce phénomène ? Du fait qu'il réussit à associer, dans une convergence de discours et d'actions, médias, consultants, cadres de grandes entreprises, responsables politiques… C'est le miracle de cette solidarité, qui se déplace d'un objet de la mode à l'autre, que cet article se propose d'élucider.

Suggested Citation

  • Christophe Midler, 1986. "La logique de la mode managériale," Post-Print hal-00278147, HAL.
    • Handle: RePEc:hal:journl:hal-00278147
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    Cited by:

    1. Thierry Nobre, 2001. "Méthodes et outils du contrôle de gestion dans les PME," Revue Finance Contrôle Stratégie, revues.org, vol. 4(2), pages 119-148, March.

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