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Social Life of Values

Author

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  • Magala, S.J.

Abstract

The case of the Danish “cartoon war” was a premonition of things to come: accelerated social construction of inequalities and their accelerated symbolic communication, translation and negotiation. New uses of values in organizing and managing inequalities emerge. Values lead active social life as bourgeois virtues (McCloskey, 2006), their subversive alternatives or translated “memes” of cultural history. Since social life of values went global and online, tracing their hybrid manifestations requires cross-culturally competent domestication (Magala, 2005) as if they were “memes” manipulated for further reengineering. Hopes are linked to emergent concepts of “microstorias” (Boje,2002), bottom-up, participative, open citizenship (Balibar,2004), disruption of stereotypical branding in mass-media (Sennett, 2006). However, Kuhn’s opportunistic deviation from Popperian evolutionary epistemology should fade away with other hidden injuries of Cold War, to free our agenda for the future of social sciences in general and organizational sciences in particular (Fuller, 2000, 2003).

Suggested Citation

  • Magala, S.J., 2006. "Social Life of Values," ERIM Report Series Research in Management ERS-2006-019-ORG, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
  • Handle: RePEc:ems:eureri:7645
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    More about this item

    Keywords

    Complex Identities; Cross-Cultural Competence; Intersubjective Falsificationism; Managing Inequalities; Political Paradigms; Professional Evolution;
    All these keywords.

    JEL classification:

    • A13 - General Economics and Teaching - - General Economics - - - Relation of Economics to Social Values
    • M - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics

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