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Perception of competition : A measurement of competition from the perspective of the firm

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  • Ron Kemp
  • Jurgen Hanemaaijer

Abstract

In this report, we study competition from a cognitive psychology, marketing and strategic management perspective and hope to contribute to the notion of competition and competitive processes. In addition, we propose a new method to measure competition that is based on these more psychological insights.

Suggested Citation

  • Ron Kemp & Jurgen Hanemaaijer, 2004. "Perception of competition : A measurement of competition from the perspective of the firm," Scales Research Reports H200406, EIM Business and Policy Research.
    • Handle: RePEc:eim:papers:h200406
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    File URL: http://www.entrepreneurship-sme.eu/pdf-ez/H200406.pdf
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    Cited by:

    1. Pei, Zhi & Paswan, Audhesh & Yan, Ruiliang, 2014. "E-tailer׳s return policy, consumer׳s perception of return policy fairness and purchase intention," Journal of Retailing and Consumer Services, Elsevier, vol. 21(3), pages 249-257.
    2. Javier Changoluisa & Michael Fritsch, 2020. "New Business Formation and Incumbents’ Perception of Competitive Pressure," Review of Industrial Organization, Springer;The Industrial Organization Society, vol. 56(1), pages 165-197, February.
    3. Lokshin, Boris & Hagedoorn, John & Letterie, Wilko, 2011. "The bumpy road of technology partnerships: Understanding causes and consequences of partnership mal-functioning," Research Policy, Elsevier, vol. 40(2), pages 297-308, March.
    4. Caputo, Francesco & Magni, Domitilla & Papa, Armando & Corsi, Christian, 2021. "Knowledge hiding in socioeconomic settings: Matching organizational and environmental antecedents," Journal of Business Research, Elsevier, vol. 135(C), pages 19-27.

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