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Making Time Matter: A Review of Research on Time and Meaning

Author

Listed:
  • Rudd, Melanie

    (C. T. Bauer College of Business, University of Houston)

  • Catapano, Rhia

    (Stanford Graduate School of Business, Stanford University)

  • Aaker, Jennifer

    (Stanford Graduate School of Business, Stanford University)

Abstract

In this conceptual paper, we review three decades of research on time and meaning in consumer research and psychology to identify key themes that have emerged, build frameworks that integrate past research, and reveal areas of potential for future empirical exploration. We begin by carving out a conceptual understanding of meaning in life and identifying time as a key lens through which the pursuit of meaning can be viewed. We then review extant research on how to spend and construe time in ways that enhance meaning, relying on two frameworks--one anchored in three dimensions of meaning (purpose, mattering, and comprehension) and the other in three levels of time (momentary, day-to-day, and lifetime). We conclude by outlining several directions for future research focused on deepening our understanding of how consumers can think about and use their time in ways that boost their sense of meaning in life.

Suggested Citation

  • Rudd, Melanie & Catapano, Rhia & Aaker, Jennifer, 2019. "Making Time Matter: A Review of Research on Time and Meaning," Research Papers 3745, Stanford University, Graduate School of Business.
    • Handle: RePEc:ecl:stabus:3745
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    File URL: https://www.gsb.stanford.edu/gsb-cmis/gsb-cmis-download-auth/471601
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    Cited by:

    1. Zeng, Tian & Botella-Carrubi, Dolores, 2023. "Improving societal benefit through transformative consumer research: A descriptive review," Technological Forecasting and Social Change, Elsevier, vol. 190(C).
    2. Malone, Sheila & Tynan, Caroline & McKechnie, Sally, 2023. "Unconventional luxury: The reappropriation of time and substance," Journal of Business Research, Elsevier, vol. 163(C).
    3. de Bellis, Emanuel & Venkataramani Johar, Gita, 2020. "Autonomous Shopping Systems: Identifying and Overcoming Barriers to Consumer Adoption," Journal of Retailing, Elsevier, vol. 96(1), pages 74-87.
    4. Erin Percival Carter & Lawrence E. Williams & Nicholas Light, 2024. "Consumers’ minimum time investments in meaningful consumption," Marketing Letters, Springer, vol. 35(4), pages 561-573, December.
    5. Erin Percival Carter & Stephanie Welcomer, 2021. "Designing and Distinguishing Meaningful Artisan Food Experiences," Sustainability, MDPI, vol. 13(15), pages 1-13, July.
    6. Yong Zhang & Chuling Lin & Jialing Yang, 2019. "Time or Money? The Influence of Warm and Competent Appeals on Donation Intentions," Sustainability, MDPI, vol. 11(22), pages 1-17, November.

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