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Building social business models: lessons from the Grameen experience

Author

Listed:
  • Moingeon, Bertrand
  • Yunus, Muhammad
  • Lehmann-Ortega, Laurence

Abstract

The social business idea borrows some concepts from the capitalist economy, and therefore the implementation of social businesses can likewise borrow some concepts from conventional business literature. As an illustration, the notion of business model, which is currently attracting much attention from researchers, can be revisited so as to enable the building of social businesses. Social business models are needed alongside conventional ones. After defining what a social business is, the authors will describe the first endeavors to create such businesses within the Grameen Group. This in turn will lead to a discussion of the social business model.

Suggested Citation

  • Moingeon, Bertrand & Yunus, Muhammad & Lehmann-Ortega, Laurence, 2009. "Building social business models: lessons from the Grameen experience," HEC Research Papers Series 913, HEC Paris.
    • Handle: RePEc:ebg:heccah:0913
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    File URL: http://www.hec.fr/var/fre/storage/original/application/271185ec82c9984a0826028c3d3bae45.pdf
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    Cited by:

    1. Faccilongo Nicola & Piermichele LaSala & Rimantas Stasys & Leonardo DiGioia, 2018. "Models of farms management and organization in social agriculture," RIVISTA DI STUDI SULLA SOSTENIBILITA', FrancoAngeli Editore, vol. 2018(1), pages 107-118.

    More about this item

    Keywords

    Social business; business model; social business model; Grameen; Danone;
    All these keywords.

    JEL classification:

    • E20 - Macroeconomics and Monetary Economics - - Consumption, Saving, Production, Employment, and Investment - - - General (includes Measurement and Data)

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