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Contrainte de capacité et développement des marques de distributeur : Une analyse de la loi Raffarin

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  • Marie-Laure Allain

    (Crest)

  • Laurent Flochel

    (Crest)

Abstract

In this paper, we try to explain the ambiguous impact of the Raffarin law on the relationships between manufacturers and retailers. We show that the law has two conflicting effects on the share of profit between upstream and downstream firms. We study the influence of a capacity constraint on the development of own brands by retailers. We show that, when entry is free at the retailers' level, a restriction of the retailers' capacity, as imposed by the Raffarin law, can improve producers' profit. But barriers to entry on the downstream market remove this effect.
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Suggested Citation

  • Marie-Laure Allain & Laurent Flochel, 2001. "Contrainte de capacité et développement des marques de distributeur : Une analyse de la loi Raffarin," Working Papers 2001-11, Center for Research in Economics and Statistics.
    • Handle: RePEc:crs:wpaper:2001-11
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    Cited by:

    1. Marie-Laure Allain & Claire Chambolle, 2003. "The relationships between retailers and suppliers [Les relations entre la grande distribution et ses fournisseurs : bilan et limites de trente ans de régulation]," Post-Print hal-03346317, HAL.

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