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Papéis de gênero e gênero no papel: uma análise de conteúdo da revista Capricho, 2001-2002

Author

Listed:
  • Paula Miranda-Ribeiro
  • Ann Moore

Abstract

Magazines are one of the ways through which gender roles are learned by adolescents. In a content analysis of a 2001-2002 sample of Capricho, the authors found that the magazine plays the role of older sister, giving advice to its' readers, offering information about how to negotiate the transition to adulthood. While on the one hand, the magazine encourages girls to take control of their lives and respect and protect their interests, on the other, the magazine promotes the image of the ideal girl as submissive, sacrificing her own needs so as to not offend masculine superiority.

Suggested Citation

  • Paula Miranda-Ribeiro & Ann Moore, 2003. "Papéis de gênero e gênero no papel: uma análise de conteúdo da revista Capricho, 2001-2002," Textos para Discussão Cedeplar-UFMG td216, Cedeplar, Universidade Federal de Minas Gerais.
    • Handle: RePEc:cdp:texdis:td216
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    File URL: https://www.cedeplar.ufmg.br/pesquisas/td/TD%20216.pdf
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    More about this item

    Keywords

    gênero; adolescentes; revistas; análise de conteúdo;
    All these keywords.

    JEL classification:

    • Z00 - Other Special Topics - - General - - - General

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