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Tenant Mix Variety in Regional Shopping Centres. Some UK Empirical Analyses

Author

Listed:
  • Colin Lizieri
  • Neil Crosby
  • Tony ShunTe Yuo
  • Philip McCann

Abstract

The planned shopping centre or mall has become an important part of contemporary life style. It has been changing patterns of shopping as well as social and recreational activities since its first appearance in 1920s in the US: now malls are found almost everywhere in the world (Brown, 1992; Urban Land Institute, 1999). One of the major reasons for this creation was to engineer a better shopping environment and, thus, gain better operational performance. In this created shopping environment, negative agglomeration effects can be more easily eliminated or keep under proper control, further reinforcing favourable interactions among tenants. Consequently, agglomeration economies generated from the clustering of tenants are one of the most significant benefits to be pursued by retail managers. This cluster of tenants is referred to as the ìtenant mixî by the shopping centre industry. It has been a long-term concern for shopping centre managers/operators and researchers in this area1 because of its significance in establishing the shopping centreís image and enhancing the synergies within the shopping centre. However, no satisfactory suggestions have been made for the best strategy for tenant mix; owners merely followed some rules of thumb or their own experience (Anikeeff, 1996; Brown, 1991; Greenspan, 1987). Nevertheless, we know, from agglomeration theory, that variety is an important factor in increasing productivity in the traded-good sector (Fujita, 1989; Fujita and Thisse, 2002). However, there is a still lack of operational principles to advise centre managers/operators how to perform this crucial element for creating a pleasant shopping environment.

Suggested Citation

  • Colin Lizieri & Neil Crosby & Tony ShunTe Yuo & Philip McCann, 2004. "Tenant Mix Variety in Regional Shopping Centres. Some UK Empirical Analyses," ERES eres2004_175, European Real Estate Society (ERES).
  • Handle: RePEc:arz:wpaper:eres2004_175
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    Cited by:

    1. Wieland, Thomas, 2014. "Räumliches Einkaufsverhalten und Standortpolitik im Einzelhandel unter Berücksichtigung von Agglomerationseffekten: Theoretische Erklärungsansätze, modellanalytische Zugänge und eine empirisch-ökonome," MPRA Paper 77163, University Library of Munich, Germany.
    2. Tim Brühn & Georg Götz, 2015. "Exclusionary Practices in Two-Sided Markets: The Effect of Radius Clauses on Competition Between Shopping Centers," MAGKS Papers on Economics 201518, Philipps-Universität Marburg, Faculty of Business Administration and Economics, Department of Economics (Volkswirtschaftliche Abteilung).
    3. Jens Hirsch & Matthias Segerer & Kurt Klein & Thomas Wiegelmann, 2016. "The analysis of customer density, tenant placement and coupling inside a shopping centre with GIS," Journal of Property Research, Taylor & Francis Journals, vol. 33(1), pages 37-63, March.
    4. Yun-Myong Yi & Tae-Hyoung Tommy Gim, 2018. "What Makes an Old Market Sustainable? An Empirical Analysis on the Economic and Leisure Performances of Traditional Retail Markets in Seoul," Sustainability, MDPI, vol. 10(6), pages 1-22, May.

    More about this item

    JEL classification:

    • R3 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Real Estate Markets, Spatial Production Analysis, and Firm Location

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