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Milk and Milk Products in the Nation's Schools

Author

Listed:
  • Freund, William H.
  • Reese, Robert B.

Abstract

Excerpts from the report: This study of consumption of milk and milk products in public and private elementary and secondary schools is one in a group evaluating selected aspects of public food distribution programs. The research upon which this report is based is part of a broad program designed to expand the market for farm products and provide better nutrition for the Nation. This study is concerned with where, when, and at what price milk is made available in schools. It also explores the potentials for further expansion in consumption of milk and other dairy products in schools. The report is based upon findings from two surveys. A national survey of school food services was conducted during March 1962 in a randomly selected sample of about 5,000 public and 1,000 private elementary and secondary schools. A second survey of the market for food in schools was carried out during 1962-63 in a subsample of schools providing food services.

Suggested Citation

  • Freund, William H. & Reese, Robert B., 1965. "Milk and Milk Products in the Nation's Schools," Marketing Research Reports 313429, United States Department of Agriculture, Agricultural Marketing Service, Transportation and Marketing Program.
    • Handle: RePEc:ags:uamsmr:313429
    DOI: 10.22004/ag.econ.313429
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