IDEAS home Printed from https://ideas.repec.org/p/ags/aawewp/44086.html
   My bibliography  Save this paper

The Sideways Effect: A Test For Changes In The Demand For Merlot And Pinot Noir Wines

Author

Listed:
  • Cuellar, Steven
  • Karnowsky, Dan
  • Acosta, Frederick

Abstract

This paper examines the effect of the movie Sideways on US wine consumption. Specifically, we examine the effects of the movie on the consumption of Merlot, which is derided in the movie and the effect on Pinot Noir, which is praised. We examine the trends in consumption before and after the movie and perform statistical tests for structural changes in consumption. We also estimate demand functions for both Merlot and Pinot Noir and test for differences in their demands before and after the movie. Finally, we test for changes in consumption of each varietal by price point.

Suggested Citation

  • Cuellar, Steven & Karnowsky, Dan & Acosta, Frederick, 2008. "The Sideways Effect: A Test For Changes In The Demand For Merlot And Pinot Noir Wines," Working Papers 44086, American Association of Wine Economists.
    • Handle: RePEc:ags:aawewp:44086
    DOI: 10.22004/ag.econ.44086
    as

    Download full text from publisher

    File URL: https://ageconsearch.umn.edu/record/44086/files/AAWE_WP25.pdf
    Download Restriction: no
    File URL: https://libkey.io/10.22004/ag.econ.44086?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    More about this item

    Keywords

    Demand and Price Analysis;

    NEP fields

    This paper has been announced in the following NEP Reports:

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ags:aawewp:44086. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: AgEcon Search (email available below). General contact details of provider: https://edirc.repec.org/data/aaweeea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.