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Physical Distribution of Fresh Coastal Fish into the Midwest: An Evaluation of a Proposal to Establish a Computerized System

Author

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  • Mulvihill, Donald F.
  • Konopa, Leonard J.

Abstract

A proposal was made to establish a distribution and communication system to make it possible· for retailers in the Midwest to have a dependable supply of_ fresh coastal fish., so that all members of the marketing channel would receive a higher return. This assumption is based on there being a greater demand than the supply and a preference for fresh fish over other forms. This study indicates the results of a Sea Grant project to determine the feasibility of such, a system. It also shows. the barriers present and possible lack of need for such distribution in the present market situation.

Suggested Citation

  • Mulvihill, Donald F. & Konopa, Leonard J., 1974. "Physical Distribution of Fresh Coastal Fish into the Midwest: An Evaluation of a Proposal to Establish a Computerized System," 1974 Annual Meeting, August 18-21, College Station, Texas 284489, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    • Handle: RePEc:ags:aaea74:284489
    DOI: 10.22004/ag.econ.284489
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    Resource /Energy Economics and Policy;

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