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Does the quality conscious consumer really exist? How attitude-based segmentation is reflected in stated and revealed preferences for food products with special quality characteristics

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  • Grunert, Klaus G G.
  • Hesselberg, Julie

Abstract

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  • Grunert, Klaus G G. & Hesselberg, Julie, 2021. "Does the quality conscious consumer really exist? How attitude-based segmentation is reflected in stated and revealed preferences for food products with special quality characteristics," 2021 Annual Meeting, August 1-3, Austin, Texas 313345, Agricultural and Applied Economics Association.
    • Handle: RePEc:ags:aaea21:313345
    DOI: 10.22004/ag.econ.313345
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    Keywords

    Marketing; Research Methods/Statistical Methods; Agribusiness;
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