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Grass-Fed versus Organic Dairy Production: Southeastern US Willingness to Pay

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  • Wong, Jonathan
  • Raghunathan, Uthra
  • Escalante, Cesar L.
  • Wolfe, Kent

Abstract

This paper examines determinants of consumers’ willingness to pay a premium for grass-fed and organic dairy by using a survey data from the southeastern United States. We use ordered and Heckman probit regression techniques to estimate the impact of consumer characteristics on their willingness to pay premiums. The results suggest that some of relevant determinants are: age, income, gender, and geographical variables. This research has important implications for the large dairy industries in Florida and also as provides important information for the growing dairy industries in the rest of the southeastern United States.

Suggested Citation

  • Wong, Jonathan & Raghunathan, Uthra & Escalante, Cesar L. & Wolfe, Kent, 2008. "Grass-Fed versus Organic Dairy Production: Southeastern US Willingness to Pay," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6268, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    • Handle: RePEc:ags:aaea08:6268
    DOI: 10.22004/ag.econ.6268
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    Cited by:

    1. Karki, Lila B. & Karki, Uma, 2017. "The Socioeconomic and Ecological Impact of Cool Season Forage Production: A Case of Black Belt Counties, Alabama," Professional Agricultural Workers Journal (PAWJ), Professional Agricultural Workers Conference, vol. 4(2), June.

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    Keywords

    Livestock Production/Industries;

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