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Report NEP-MKT-2021-05-03
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Marco Novarese issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon.
Other reports in NEP-MKT
The following items were announced in this report:
- Jerzy Grobelny & Rafal Michalski, 2020. "Similarity assessment in the design of graphic marketing messages: the case of drain cleaner packaging," WORking papers in Management Science (WORMS) WORMS/20/20, Department of Operations Research and Business Intelligence, Wroclaw University of Science and Technology.
- Ali, Mazhar & Amir, Dr.Huma & Shamsi, Dr.Aamir, 2021. "Consumer Herding Behavior in Online Buying: A Literature Review," MPRA Paper 107435, University Library of Munich, Germany.
- Joonas Rokka, 2021. "Consumer Culture Theory's Future in Marketing," Post-Print hal-03193730, HAL.