Report NEP-MKT-2019-01-21

This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Marco Novarese issued this report. It is usually issued weekly.

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Other reports in NEP-MKT

The following items were announced in this report:

• Stéphane Ganassali, 2019. "Status of brands in children’s consumption: What letters to Santa posted on La Poste website tell us," Post-Print halshs-01959210, HAL.
• Oecd, 2019. "Online advertising: Trends, benefits and risks for consumers," OECD Digital Economy Papers 272, OECD Publishing.
• Damien Chaney & Renaud Lunardo & Rémi Mencarelli, 2018. "Consumption experience: past, present and future," Post-Print hal-01951670, HAL.
• Varintra Sirisuthikul, 2018. "Conceptualizing ASEAN Tourism Brand: Towards A Coopetition Framework," GATR Journals gjbssr518, Global Academy of Training and Research (GATR) Enterprise.
• Daniel Levy, 2019. "Not All Price Endings Are Created Equal: Price Points and Asymmetric Price Rigidity," Working Papers 2019-01, Bar-Ilan University, Department of Economics.