Report NEP-MKT-2018-12-03
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Marco Novarese issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon.
Other reports in NEP-MKT
The following items were announced in this report:
- Nadhakan Shinnaranantana, 2018. "Internet Shopping and Buying Behavior of Clothing and accessories by young single consumer in Bangkok, Thailand," Proceedings of International Academic Conferences 7309921, International Institute of Social and Economic Sciences.
- Lambarraa, F. & Elyoubi, H., 2018. "The Green Morocco Policy and its Product-of-Origin Labeling strategy: A Market analysis of labeled and unlabelled products," 2018 Conference, July 28-August 2, 2018, Vancouver, British Columbia 277175, International Association of Agricultural Economists.
- Joanna Douat & Mateus Ponchio, 2018. "What influences most on anchoring willingness to pay? Consumer self-confidence and hedonic-utilitarian consumption as underlying factors for price-anchoring susceptibility," Proceedings of International Academic Conferences 7310340, International Institute of Social and Economic Sciences.
- Raffaele Filieri & Elisabetta Raguseo & Claudio Vitari, 2018. "What moderates the influence of extremely negative ratings? The role of review and reviewer characteristics," Grenoble Ecole de Management (Post-Print) halshs-01923196, HAL.