Report NEP-MKT-2008-11-18

This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Joao Carlos Correia Leitao issued this report. It is usually issued weekly.

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Other reports in NEP-MKT

The following items were announced in this report:

• Micheels, Eric T. & Gow, Hamish R., 2008. "Market Orientation and Profitability: Evidence from Homogeneous Markets," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6484, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
• Kim, Hyeyoung & Ward, Ronald W. & Lee, Jonq-Ying, 2008. "Impact of Features and Display Ads on the Demand for Orange Juice: An Extension of the Rotterdam Demand Model," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6070, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
• Thompson, Stanley R. & Sam, Abdoul G., 2008. "Country of Origin Advertising and U.S. Wine Imports," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6553, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
• Paulson, Nicholas D. & Katchova, Ani L. & Lence, Sergio H., 2008. "Empirical Analysis of the Determinants of Marketing Contract Structures for Corn and Soybeans," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6080, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
• Morales, Luis Emilio & Fleming, Euan M. & Wright, Vic & Griffith, Garry R. & Umberger, Wendy J., 2008. "Product And Branding Innovations In The Australian Beef Marketing System," 2008 Conference (52nd), February 5-8, 2008, Canberra, Australia 5993, Australian Agricultural and Resource Economics Society.
• Katchova, Ani L., 2008. "Agricultural Contracts and Alternative Marketing Options: A Matching Analysis," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6336, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
• Ubilava, David & Foster, Kenneth A. & Lusk, Jayson L. & Nilsson, Tomas K.H., 2008. "Differences In U.S. Consumer Preferences For Certified Pork Chops When Facing Branded Vs. Non-Branded Choices," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6194, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
• Lee, Jonq-Ying & Brown, Mark G. & Knight, Erika P. & Chung, Rebecca H., 2008. "The Impacts of Retail Promotions on the Demand for Orange Juice: A Study of a Retail Chain," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6699, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
• Martinez, Stephen W., 2008. "Estimating the Value of Retail Beef Product Brands and Other Attributes," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6455, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
• Gustafson, Christopher R., 2008. "Estimating the Effect of the Order of Information Revelation on Purchases: Expectations and Subjective Experience in the Wine Market," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6256, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
• Innes, Brian G. & Kerr, William A. & Hobbs, Jill E., 2008. "International Product Differentiation Through a Country Brand: An Economic Analysis of National Branding as a Marketing Strategy for Agricultural Products," Trade Policy Briefs 43470, Canadian Agricultural Trade Policy Research Network.
• Spaulding, Aslihan D. & Schmidgall, Timothy J., 2008. "Examination of Ethanol Marketing and Input Procurement Practices of the U.S. Ethanol Producers," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6457, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
• Jang, Jongick & Sykuta, Michael E., 2008. "Contracting for Consistency: Hog Quality and the Use of Marketing Contracts," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 5966, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
• Hufton, Charlie & Griffith, Garry R. & Mullen, John D., 2008. "The influence of weight and fat on lamb prices revisited," 2008 Conference (52nd), February 5-8, 2008, Canberra, Australia 6021, Australian Agricultural and Resource Economics Society.
• Liang, Jing & Jensen, Helen H., 2008. "Marketing Agreement, Food Safety and Contract Design," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6434, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
• Jones, Eugene, 2008. "Price-Quality Tradeoffs in the Selection of Fresh Fruit: A Look at Apples," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6433, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
• Cuthbertson, Bron & Marks, Nicki, 2008. "Beyond Credence: Emerging Consumer Trends in International Market," 2008 Conference (52nd), February 5-8, 2008, Canberra, Australia 5980, Australian Agricultural and Resource Economics Society.