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Introduction

In: Bazaar of Opportunities for New Business Development Bridging Networked Innovation, Intellectual Property and Business

Author

Listed:
  • Jaakko Paasi

    (VTT Technical Research Centre of Finland, Finland)

  • Katri Valkokari

    (VTT Technical Research Centre of Finland, Finland)

  • Tuija Rantala

    (VTT Technical Research Centre of Finland, Finland)

  • Soili Nystén-Haarala

    (University of Eastern Finland, Finland)

  • Nari Lee

    (University of Eastern Finland, Finland)

  • Laura Huhtilainen

    (University of Eastern Finland, Finland)

Abstract

Think about a place where you can find the missing piece of knowledge to develop the offering for a new business opportunity. Think about a place where you can create and capture value for your unused ideas and intellectual property (IP) through finding an actor who is interested in applying them in their business offering. Think about a place where you can find other actors who share your vision, who are willing to open and share their knowledge with you to jointly explore new business opportunities and works towards making these identified opportunities happen. Would such a “Bazaar of Opportunities” be a fantastic place to supplement your own business development efforts? In the Bazaar of Opportunities for New Business Development1 you do not have to do everything by yourself. Instead, you can deal with numbers of known and unknown actors and gain from their knowledge, IP, business relationships, visions, and opportunities. You may not yet be there in your business ecosystem, but with this book you are a step closer…

Suggested Citation

  • Jaakko Paasi & Katri Valkokari & Tuija Rantala & Soili Nystén-Haarala & Nari Lee & Laura Huhtilainen, 2012. "Introduction," World Scientific Book Chapters, in: Bazaar of Opportunities for New Business Development Bridging Networked Innovation, Intellectual Property and Business, chapter 1, pages 1-21, World Scientific Publishing Co. Pte. Ltd..
    • Handle: RePEc:wsi:wschap:9781848168923_0001
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