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Understanding E-Commerce

In: E-Commerce Strategy

Author

Listed:
  • Sanjay Mohapatra

    (Xavier Institute of Management)

Abstract

Internet has changed the lifestyle. It has entrenched itself in every walk of life, be it sharing thoughts, social networking, playing online games, marketing and even buying and selling. Earlier consumers would consider going for window shopping; this was considered a recreation as well as a chance to meet with acquaintances. With virtual social networking available on mobiles, one of the most popular activities on the web is socializing and shopping. It has lots of attractions as we can shop at our leisure from the comfort of your home without the need to go through the traffic snarls.

Suggested Citation

  • Sanjay Mohapatra, 2013. "Understanding E-Commerce," Springer Texts in Business and Economics, in: E-Commerce Strategy, edition 127, chapter 0, pages 3-26, Springer.
    • Handle: RePEc:spr:sptchp:978-1-4614-4142-7_1
    DOI: 10.1007/978-1-4614-4142-7_1
    as

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