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Multidimensional Behavior Fusion: Joint Probabilistic Generative Modeling

In: Anti-Fraud Engineering for Digital Finance

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  • Cheng Wang

    (Tongji University)

Abstract

In this work, we aim at building a bridge from coarse behavioral data to an effective, quick-response, and robust behavioral model for online identity theft detection. We concentrate on this issue in online social networks (OSNs) where users usually have composite behavioral records, consisting of multi-dimensional low-quality data, e.g., offline check-ins and online user generated content (UGC). As an insightful result, we validate that there is a complementary effect among different dimensions of records for modeling users’ behavioral patterns. To deeply exploit such a complementary effect, we propose a joint (instead of fused) model to capture both online and offline features of a user’s composite behavior. We evaluate the proposed joint model by comparing with typical models and their fused model on two real-world datasets: Foursquare and Yelp. The experimental results show that our model outperforms the existing ones, with the AUC values 0.956 in Foursquare and 0.947 in Yelp, respectively. Particularly, the recall (True Positive Rate) can reach up to $$65.3\%$$ 65.3 % in Foursquare and $$72.2\%$$ 72.2 % in Yelp with the corresponding disturbance rate (False Positive Rate) below $$1\%$$ 1 % . It is worth mentioning that these performances can be achieved by examining only one composite behavior, which guarantees the low response latency of our method. This study would give the cybersecurity community new insights into whether and how a real-time online identity authentication can be improved via modeling users’ composite behavioral patterns.

Suggested Citation

  • Cheng Wang, 2023. "Multidimensional Behavior Fusion: Joint Probabilistic Generative Modeling," Springer Books, in: Anti-Fraud Engineering for Digital Finance, chapter 0, pages 113-138, Springer.
  • Handle: RePEc:spr:sprchp:978-981-99-5257-1_5
    DOI: 10.1007/978-981-99-5257-1_5
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