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Korea’s Entertainment Industry: Lockdown as Opportunity for Technical Innovation

In: The Korean Wave in a Post-Pandemic World

Author

Listed:
  • Geon-Cheol Shin

    (Kyung Hee University)

  • Mark D. Whitaker

    (Stony Brook University, The State University of New York, Korea (SUNY Korea))

Abstract

This chapter describes discrete technical and organizational changes toward wider global markets in the Korean Wave between 2020 and 2023. Many technical changes happened to facilitate the already deeply export-led economy of Korea to continue to connect more digitally online with its entertainment buyers, since many of its previous consumers were now under many different national lockdowns. This is a fascinating story because so much happened so quickly between 2020 and 2023 in South Korea that will reverberate throughout the world for a decade or more.

Suggested Citation

  • Geon-Cheol Shin & Mark D. Whitaker, 2023. "Korea’s Entertainment Industry: Lockdown as Opportunity for Technical Innovation," Springer Books, in: The Korean Wave in a Post-Pandemic World, chapter 0, pages 411-479, Springer.
    • Handle: RePEc:spr:sprchp:978-981-99-3683-0_5
    DOI: 10.1007/978-981-99-3683-0_5
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