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Does Digital Transformation Increase Efficiency in Business? Evidence from Vietnam During the COVID-19 Pandemic

In: Business Innovation for the Post-pandemic Era in Vietnam

Author

Listed:
  • Le Thanh Tung

    (Ho Chi Minh City Open University
    Ho Chi Minh City Open University)

  • Le Anh Duc

    (Ho Chi Minh City Open University)

Abstract

During the COVID-19 pandemic, the urgent strategy in the application of the Internet of Things (IoT) and digital transformation has helped companies well drive their supply chains and urgently respond to the market's demands. This paper proposes to identify the impact of digital transformation on the outcomes of business operations in Vietnam's market. Our primary database has been collected by an online survey having 82 enterprises. The Ordinary least square (OLS) regression method is applied to the quantitative analysis of the econometric model. Our results confirm that digital transformation in advertisement and logistics have not only increased the revenue and profit but also supported the labour productivity of the companies. However, the estimated results indicated that digital transformation in the after-sale service and the human resource management could reduce the business efficiency in these companies. Our study is maybe the first one in the digital transformation issue in Vietnam, therefore, it suggests some management implications for the leaders in the Vietnamese business environment.

Suggested Citation

  • Le Thanh Tung & Le Anh Duc, 2023. "Does Digital Transformation Increase Efficiency in Business? Evidence from Vietnam During the COVID-19 Pandemic," Springer Books, in: Nguyen Hoang Thuan & Hung Nguyen & Hiep Cong Pham & Alrence Halibas (ed.), Business Innovation for the Post-pandemic Era in Vietnam, pages 25-33, Springer.
    • Handle: RePEc:spr:sprchp:978-981-99-1545-3_3
    DOI: 10.1007/978-981-99-1545-3_3
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