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A Look into the Cryptocurrency Adaptability in the Philippine’s E-Commerce: A Literature Review

In: Selected Papers from the 10th International Conference on E-Business and Applications 2024

Author

Listed:
  • Eric Blancaflor

    (Mapua University)

  • Jaime Eli Pascua

    (Mapua University)

Abstract

Cryptocurrency has the potential to transform online transactions. In the Philippines, cryptocurrency has gained traction in the e-commerce sector, with an increasing number of interested merchants and consumers owning some cryptocurrency and using it as an investment. Despite its growing popularity, the adoption of cryptocurrency in the Philippines has faced obstacles, and further research is needed to understand the factors that impact its adoption and use in the e-commerce industry. This research aims to provide a comprehensive overview of the current state of cryptocurrency adoption in the Philippine e-commerce industry, and to examine the business and economic impact of this adoption. Through a review of the relevant literature, this study will explore the factors that influence the adoption and use of cryptocurrency in the Philippine e-commerce industry, including its perceived benefits, risks, and challenges. This study will also consider the opportunities and challenges presented by cryptocurrency adoption in the Philippines and offer recommendations for future research.

Suggested Citation

  • Eric Blancaflor & Jaime Eli Pascua, 2024. "A Look into the Cryptocurrency Adaptability in the Philippine’s E-Commerce: A Literature Review," Springer Books, in: Pui Mun Lee & Gyu Myoung Lee (ed.), Selected Papers from the 10th International Conference on E-Business and Applications 2024, pages 145-154, Springer.
  • Handle: RePEc:spr:sprchp:978-981-97-3409-2_13
    DOI: 10.1007/978-981-97-3409-2_13
    as

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