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Creative Thinking, Problem Solving and Ideation Tools

In: The Handbook of Creativity & Innovation in Business

Author

Listed:
  • Rouxelle Villiers

    (Auckland University of Technology)

Abstract

It is a myth that creative genii sit quietly hoping for inspiration and insight come to them in a flash of illumination. Some discoveries are either by accident or the result of some form of creative “spark of genius”, but for most novel, valuable business solutions, problem-solving often starts with a design challenge/problem or opportunity. Thanks to decades of research and tried-and-tested tools applied in a range of domains and business disciplines, a treasure trove of creative problem-solving tools and techniques is available to creatives and innovators. These tools turn problems into possibilities, and provide opportunities to develop ideas, processes, products, or procedures that are new to that job, team or organization. Business Schools and industries have no shortage of models, frameworks and tools to improve business effectiveness or generate new and interesting problem solutions for clients. Thinking tools have merit and include divergent or convergent (or both) thinking techniques. We cover thirteen of the most well-known and useful tools and techniques in this chapter. There are many more, but the scope of this book limits what can be covered here.

Suggested Citation

  • Rouxelle Villiers, 2022. "Creative Thinking, Problem Solving and Ideation Tools," Springer Books, in: Rouxelle de Villiers (ed.), The Handbook of Creativity & Innovation in Business, chapter 0, pages 197-221, Springer.
    • Handle: RePEc:spr:sprchp:978-981-19-2180-3_10
    DOI: 10.1007/978-981-19-2180-3_10
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