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“Digital Finance + Insurance + Leading Enterprise + E-Commerce”: Rural Inclusive Finance Case of Ant Financial

In: Inclusive Finance in China

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  • Yingxin Zhang

    (Renmin University of China)

Abstract

In view of the particularity of sheep breeding and the low credit of farmers, Mongolian Sheep Animal Husbandry Co., Ltd. (hereinafter referred to as Mongolian Sheep) has developed the “Sheep Union” financial cooperation model of breeding supply chain that integrates “farmers and herdsmen + cooperatives + companies + banks + guarantee + insurance” through exploration. Mongolian Sheep supply chain finance further cooperates with Tmall e-commerce and introduces Ant Financial, which strengthens and improves risk control of the supply chain finance and expands the channels for information collection and source of funding. Meanwhile, Mongolian Sheep and Tmall have achieved a win-win situation in terms of product sales. It can be seen that the Internet + agricultural supply chain finance not only solves the problem of risk control of the supply chain finance, but also guarantees both sales and financing.

Suggested Citation

  • Yingxin Zhang, 2021. "“Digital Finance + Insurance + Leading Enterprise + E-Commerce”: Rural Inclusive Finance Case of Ant Financial," Springer Books, in: Yan Li & Lin Wang (ed.), Inclusive Finance in China, chapter 0, pages 257-287, Springer.
    • Handle: RePEc:spr:sprchp:978-981-16-1788-1_7
    DOI: 10.1007/978-981-16-1788-1_7
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