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Was macht Start-ups besonders?

In: Mit Start-up-Mentalität zu nachhaltiger Verantwortung

Author

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  • Sascha Genders

Abstract

Zusammenfassung Start-ups sind jung, innovativ, wachstumsstark und haben eine enorme Technologiegetriebenheit. Aber neben diesen harten Faktoren sind es insbesondere weiche Faktoren, die ein Start-up „besonders“ machen, die Start-ups trendy und cool erscheinen lassen aus den unterschiedlichsten Blickwinkeln. Wie so oft, ist es eben die persönliche Note, die den Charakter ausmacht. Lassen Sie uns daher einen detaillierten Blick auf diese Charakteristika von Start-ups werfen.

Suggested Citation

  • Sascha Genders, 2023. "Was macht Start-ups besonders?," Springer Books, in: Mit Start-up-Mentalität zu nachhaltiger Verantwortung, chapter 0, pages 23-48, Springer.
    • Handle: RePEc:spr:sprchp:978-3-662-67801-5_3
    DOI: 10.1007/978-3-662-67801-5_3
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