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Kategorien der Experimente

In: Experimentelle Produktentwicklung

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  • Nils Stotz

Abstract

Zusammenfassung In Kap. 12 wird erklärt, in welche Arten von Kategorien die Experimente eingeordnet werden können. Zunächst einmal werden Experimente vorgestellt, die ein für den Nutzer vorhandenes Problem validieren. Anschließend wird erläutert, welche Experimente dabei helfen können herauszufinden, ob es einen Markt für das Produkt gibt. Anschließend werden Experimente vorgestellt, die das Produkt selbst und damit auch den Product-Market-Fit des Unternehmens validieren können. Zuletzt wird beschrieben, wie Experimente genutzt werden können, um die Zahlungsbereitschaft des Nutzers zu testen und zu validieren.

Suggested Citation

  • Nils Stotz, 2022. "Kategorien der Experimente," Springer Books, in: Experimentelle Produktentwicklung, chapter 12, pages 129-137, Springer.
    • Handle: RePEc:spr:sprchp:978-3-662-65467-5_12
    DOI: 10.1007/978-3-662-65467-5_12
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