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Narrative Bienentänze – die Corestory in der Organisation

In: Narrative Organisationsentwicklung

Author

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  • Patrick Kappeler

Abstract

Zusammenfassung Die Corestory ist die DNA, aus der sich die Organisation in die Zukunft erzählt und transformiert. Sie ist im optimalen Fall der Bienentanz einer Organisation, um komplexe Informationen zu integrieren und für alle Teilnehmenden die bestmögliche Zukunft zu erzählen. Der Autor beschreibt mithilfe von chronologisch geordneten Notizen, wie mit der Entwicklung einer Corestory die Zukunftskraft einer traditionsreichen Organisation im Zuge einer strategischen Neuausrichtung wieder ins Fließen kam.

Suggested Citation

  • Patrick Kappeler, 2022. "Narrative Bienentänze – die Corestory in der Organisation," Springer Books, in: Christine Erlach & Michael Müller (ed.), Narrative Organisationsentwicklung, chapter 0, pages 87-98, Springer.
  • Handle: RePEc:spr:sprchp:978-3-662-65415-6_8
    DOI: 10.1007/978-3-662-65415-6_8
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