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Durchführung agiles Innovationsmanagement

In: Agiles Innovationsmanagement

Author

Listed:
  • Gunther Wobser

    (Lauda Dr. R. Wobser GmbH & Co. KG)

Abstract

Zusammenfassung Ausgerüstet mit den vorgestellten agilen Ansätzen, die sich je nach Ausprägung auch in mehreren Phasen des Innovationsmanagements einsetzen lassen, und mit einem Verständnis der digitalen Revolution, wird im Folgenden eine prozessuale Dreiteilung in die wesentlichen Aufgabenbereiche des agilen Innovationsmanagements mit ihren spezifischen Inhalten aufgezeigt. Die Ausgestaltung eines agilen Innovationsmanagements darf sich nicht nur an idealtypischen Verläufen, empirischen Ergebnissen oder gar Modeerscheinungen orientieren, sondern muss die aktuellen Voraussetzungen im Unternehmen berücksichtigen. Das gilt insbesondere bei der Herausbildung von ambidextrischen Organisations- und Bearbeitungsformen. „That suggests that to develop an organization that’s capable of competing with dual business models (what we call an ‚ambidextrous organization‘), we must first ask and answer the question: ‚What kind of culture, structures, incentives and people do we need to put in place in our organization to promote and encourage ambidextrous behaviors on the part of our employees?‘“

Suggested Citation

  • Gunther Wobser, 2022. "Durchführung agiles Innovationsmanagement," Springer Books, in: Agiles Innovationsmanagement, chapter 6, pages 157-242, Springer.
  • Handle: RePEc:spr:sprchp:978-3-662-64515-4_6
    DOI: 10.1007/978-3-662-64515-4_6
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