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Contributing to Business Strategy Dialogues

In: From Coal to Biotech

Author

Listed:
  • Jean-Pierre Jeannet
  • Hein Schreuder

Abstract

In this chapter, the focus is on the activities that followed once DSM had adopted the Business Strategy Dialogue for its businesses. The role of the faculty in this process is described, as well as the different experiences that led to invite the faculty in a co-creation mode to enhance the process further. The role of the faculty in training DSM facilitators and challengers for the BSD process are explained. The supporting educational effort to prepare DSM managers on an on-going basis to contribute and participate in this process are described. Emphasis is on the Strategic Management Course (SMC) that became the major supporting element of this initiative for many years.

Suggested Citation

  • Jean-Pierre Jeannet & Hein Schreuder, 2015. "Contributing to Business Strategy Dialogues," Springer Books, in: From Coal to Biotech, edition 127, chapter 8, pages 135-153, Springer.
    • Handle: RePEc:spr:sprchp:978-3-662-46299-7_8
    DOI: 10.1007/978-3-662-46299-7_8
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