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The Seven Traits of a Successful Company

In: From Coal to Biotech

Author

Listed:
  • Jean-Pierre Jeannet
  • Hein Schreuder

Abstract

In this final chapter Schreuder discusses the company traits which in his view have contributed to DSM’s successful transformation. Seven traits are discussed: (1) Long-term orientation, (2) Evolutionary perspective, (3) Stakeholder orientation, (4) Sense of community and identity, (5) Stewardship, (6) Learning organization and (7) Conservative financing. A comparison with relevant literature shows that these traits are not unique to DSM but are shared with other ‘living’ or ‘visionary’ companies. Moreover, such companies often generate the highest financial returns. The DSM case can therefore be seen as one manifestation of a ‘gestalt’ of corporate traits that contribute to long-term corporate success as well as a route to achieving this.

Suggested Citation

  • Jean-Pierre Jeannet & Hein Schreuder, 2015. "The Seven Traits of a Successful Company," Springer Books, in: From Coal to Biotech, edition 127, chapter 15, pages 287-303, Springer.
    • Handle: RePEc:spr:sprchp:978-3-662-46299-7_15
    DOI: 10.1007/978-3-662-46299-7_15
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