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Die Karriere-Website: Dreh- und Angelpunkt all Ihrer Recruiting-Aktivitäten

In: Karriere‐Websites mit Wow!‐Effekt

Author

Listed:
  • Henner Knabenreich

    (knabenreich consult GmbH)

Abstract

Zusammenfassung Trotz des Hypes um Instagram, Snapchat, TikTok, Influencer & Co.: Die Karriere-Website als Recruiting Hub ist und bleibt der Dreh- und Angelpunkt all Ihrer Recruiting-Aktivitäten. Mehr als das: Sie ist darüber hinaus der wichtigste Kanal, um Ihre Employer Brand = Arbeitgebermarke zu kommunizieren. Auf der Karriere-Website laufen nicht nur alle Recruiting-Fäden zusammen, hier entscheidet der Bewerber auch über das Für und Wider, ob Sie als Arbeitgeber in die engere Wahl kommen – oder auch nicht. Oder ob Sie überhaupt als Arbeitgeber wahrgenommen werden. Lassen Sie uns das einmal genauer anschauen.

Suggested Citation

  • Henner Knabenreich, 2025. "Die Karriere-Website: Dreh- und Angelpunkt all Ihrer Recruiting-Aktivitäten," Springer Books, in: Karriere‐Websites mit Wow!‐Effekt, edition 2, chapter 1, pages 1-29, Springer.
    • Handle: RePEc:spr:sprchp:978-3-658-47079-1_1
    DOI: 10.1007/978-3-658-47079-1_1
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