IDEAS home Printed from https://ideas.repec.org/h/spr/sprchp/978-3-658-46881-1_22.html
   My bibliography  Save this book chapter

Digitale Transformation im mittelständischen Fachgroßhandel

In: Modernes Handelsmanagement

Author

Listed:
  • Markus Peterhänsel

    (S&P Consulting SE)

  • Kai Wille

    (Einkaufsbüro Deutscher Eisenhändler GmbH)

Abstract

Zusammenfassung Der deutsche Fachgroßhandel spielt als Wertschöpfungspartner zwischen Produzenten und B2B Endkunden eine zentrale Rolle in der Wirtschaft. Er ist durch mittelständische Unternehmen geprägt, die neben Produkten auch spezialisierte Dienstleistungen und tiefes Produktwissen anbieten. Diese Firmen sind oft regional verwurzelt und pflegen enge Kundenbeziehungen. Der Prozess der digitalen Transformation stellt für sie eine Herausforderung dar, die alle Unternehmensbereiche betrifft, bietet aber auch weitreichende Potenziale zur Weiterentwicklung und Stärkung der eigenen Marktposition (Einkaufsbüro Deutscher Eisenhändler 2023a).

Suggested Citation

  • Markus Peterhänsel & Kai Wille, 2025. "Digitale Transformation im mittelständischen Fachgroßhandel," Springer Books, in: Johannes Berentzen & Philipp Hoog (ed.), Modernes Handelsmanagement, chapter 22, pages 257-273, Springer.
    • Handle: RePEc:spr:sprchp:978-3-658-46881-1_22
    DOI: 10.1007/978-3-658-46881-1_22
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:sprchp:978-3-658-46881-1_22. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.