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Nachhaltigkeit als Teil der Unternehmensstrategie

In: ESG, CSR und SDG als langfristiger Wettbewerbsvorteil

Author

Listed:
  • Marc Helmold
  • Johannes Treu
  • Jürgen Fritz
  • Florian Hummel

Abstract

Zusammenfassung Das strategische Management (Engl.: Strategic Management) ist eine zentrale Funktion des Managements in Unternehmen, das sich mit der langfristigen Entwicklung, Planung, Umsetzung und der Kontrolle von Unternehmenszielen beschäftigt. Diese wichtige Funktion zielt auf die Umsetzung einer langfristigen und nachhaltigen Unternehmensstrategie. ESG, CSR und SDG sind in signifikante Ziele und Elemente, die in jeder Unternehmensstrategie abgebildet werden müssen (Kacanski et al., 2023).

Suggested Citation

  • Marc Helmold & Johannes Treu & Jürgen Fritz & Florian Hummel, 2024. "Nachhaltigkeit als Teil der Unternehmensstrategie," Springer Books, in: ESG, CSR und SDG als langfristiger Wettbewerbsvorteil, chapter 0, pages 75-91, Springer.
    • Handle: RePEc:spr:sprchp:978-3-658-44579-9_3
    DOI: 10.1007/978-3-658-44579-9_3
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