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Product Sense

In: Digital Product Management

Author

Listed:
  • Robert Schulke
  • Nikkel Blaase

    (Orbit Ventures GmbH)

Abstract

Product Sense describes the ability to predict effects in complex systems and to make good decisions in product development based on this. This requires a special degree of empathy for the target group as well as a holistic understanding of the product, business, and domain. In this article, we explain what Product Sense is, why it is essential for good product management, and how it can be developed. Finally, we provide practical tips for immediate application.

Suggested Citation

  • Robert Schulke & Nikkel Blaase, 2024. "Product Sense," Springer Books, in: Sascha Hoffmann (ed.), Digital Product Management, chapter 0, pages 223-231, Springer.
    • Handle: RePEc:spr:sprchp:978-3-658-44276-7_13
    DOI: 10.1007/978-3-658-44276-7_13
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