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Sprache und Text

In: Überzeugend sprechen in Podcasts und Videos

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  • Jutta Talley

Abstract

Zusammenfassung „Der Zuhörer hat es grundsätzlich schwerer als der Leser“, sagt Wolf Schneider (2022, S. 139). Wer einen Podcast hört, oder ein Video schaut, schenkt Aufmerksamkeit und will im Gegenzug verstehen, was gesagt wird. Und das hat Tradition. Lange bevor es Schriftsprache gab, saß man am Lagerfeuer und hat erzählt. Anders als in modernen Podcast-Apps gab es hier keine Möglichkeit die letzten 15 Sekunden zu wiederholen oder die Sprache schneller abzuspielen. Wer hier klar und verständlich sprechen konnte, war im Vorteil – denn da wurde zugehört.

Suggested Citation

  • Jutta Talley, 2023. "Sprache und Text," Springer Books, in: Überzeugend sprechen in Podcasts und Videos, chapter 0, pages 115-158, Springer.
    • Handle: RePEc:spr:sprchp:978-3-658-41997-4_6
    DOI: 10.1007/978-3-658-41997-4_6
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