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Bedürfnisse und Motivation der Mitarbeitenden

In: Führungsaufgabe Interne Kommunikation

Author

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  • Andrea Montua

    (MontuaPartner Communications GmbH)

Abstract

Zusammenfassung Wie kann Interne Kommunikation dazu beitragen, das Engagement von Mitarbeitenden aufrechtzuerhalten und zu fördern? Ganz sicher ist diese Frage eine der wichtigsten, die es derzeit zu beantworten gilt, und vermutlich gibt es kein Unternehmen, das sich mit diesem Thema nicht schon beschäftigt hat. Bei der Suche nach Antworten empfehle ich einen Blick auf die Funktionsweise des menschlichen Gehirns und die essenziellen Bedürfnisse, die wir alle haben. Denn um engagiert und motiviert unserer Arbeit nachgehen zu können, müssen im ersten Schritt unsere Grundbedürfnisse erfüllt sein.

Suggested Citation

  • Andrea Montua, 2024. "Bedürfnisse und Motivation der Mitarbeitenden," Springer Books, in: Führungsaufgabe Interne Kommunikation, edition 2, chapter 0, pages 59-92, Springer.
    • Handle: RePEc:spr:sprchp:978-3-658-41715-4_4
    DOI: 10.1007/978-3-658-41715-4_4
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