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From Stationary Retail to Intelligent Retail

In: Intelligent Retail

Author

Listed:
  • Gerrit Heinemann

    (Hochschule Niederrhein)

Abstract

Since COVID-19, all predictions about the future of stationary retail have become invalid. All forecasts about structural changes in retail are becoming reality faster than experts were previously able to predict. Like a fire accelerator, the virus makes it clear that it is not subsidies that can save the retail trade, but intelligent action. Whether stationary retail still has a chance at all is currently a matter of debate. In any case, stationary forms of operation embody the older formats in the wheel of retailing. In contrast, e-commerce and online retailing are seen more as innovators.

Suggested Citation

  • Gerrit Heinemann, 2023. "From Stationary Retail to Intelligent Retail," Springer Books, in: Intelligent Retail, chapter 1, pages 1-19, Springer.
    • Handle: RePEc:spr:sprchp:978-3-658-38316-9_1
    DOI: 10.1007/978-3-658-38316-9_1
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