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Expertengespräch mit Mirko Kaminski: „Wir halten nichts von Social-Media-Ausbildung.“

In: Berufsziel Social Media

Author

Listed:
  • Nico Lumma
  • Stefan Rippler
  • Branko Woischwill

Abstract

Zusammenfassung Mirko Kaminski (Jahrgang 1971) ist Gründer und Chef der Kommunikationsagentur „achtung!“, unter anderem Sprachrohr für Kunden, wie die Deutsche Bahn, Nestlé, Jaguar oder Axe. Im Gespräch mit uns verrät der studierte Politikwissenschaftler und Ex-Journalist, warum Social Media heute in den PR nicht mehr wegzudenken ist und warum er nichts von Social-Media-Ausbildungsgängen oder -Zertifikaten hält.

Suggested Citation

  • Nico Lumma & Stefan Rippler & Branko Woischwill, 2022. "Expertengespräch mit Mirko Kaminski: „Wir halten nichts von Social-Media-Ausbildung.“," Springer Books, in: Berufsziel Social Media, edition 3, chapter 5, pages 29-31, Springer.
    • Handle: RePEc:spr:sprchp:978-3-658-38256-8_5
    DOI: 10.1007/978-3-658-38256-8_5
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