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Explanation: What Is New and Different About AI?

In: AI - The new intelligence in sales

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  • Livia Rainsberger

    (WISSENCE)

Abstract

The term Artificial Intelligence is overused and most of us misperceive the actual capabilities of AI. Artificial intelligence is not new, but only in recent years has it gained relevance thanks to the recent technological developments that have allowed it to spread and evolve. AI has long been used by the world’s leading companies, who have it to thank for their market leadership, among other things. While Google, Facebook, Amazon & Co benefit from AI technology on a daily basis, it is still a myth in the SME sector and seems to be too far removed from the reality of businesses. Big mistake, because AI can be used today even in the smallest companies and opens up additional or new potential for business there. The fanciful notions we cultivate about AI have nothing to do with the reality of algorithms.

Suggested Citation

  • Livia Rainsberger, 2022. "Explanation: What Is New and Different About AI?," Springer Books, in: AI - The new intelligence in sales, chapter 1, pages 1-16, Springer.
    • Handle: RePEc:spr:sprchp:978-3-658-38251-3_1
    DOI: 10.1007/978-3-658-38251-3_1
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