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Sustainable Plus – beratungsorientierter Nachhaltigkeitsansatz bei Holtmann

In: Praxis-Guide für Nachhaltigkeit in der Eventbranche

Author

Listed:
  • Bettina Dombrowski

    (Holtmann GmbH & Co KG)

Abstract

Zusammenfassung Der folgende Beitrag zeigt, wie das Thema Nachhaltigkeit im Messebau bei Holtmann bislang verankert ist, was der Beratungsansatz und das 6-Säulen-Konzept bei Holtmann beinhalten und welchen Herausforderungen damit begegnet wird. Beispielhafte Konzepte von Formaten der Live-Kommunikation verdeutlichen den beschriebenen Ansatz – live, hybrid und digital. Denn auch die hybriden und digitalen Formate haben aufgrund der aktuellen Situation mit dem Corona-Virus eine entscheidende Bedeutung erlangt und werden sehr wahrscheinlich integraler Bestandteil zukünftiger Formate bleiben.

Suggested Citation

  • Bettina Dombrowski, 2022. "Sustainable Plus – beratungsorientierter Nachhaltigkeitsansatz bei Holtmann," Springer Books, in: Thorsten Knoll & Stefan Luppold (ed.), Praxis-Guide für Nachhaltigkeit in der Eventbranche, pages 311-325, Springer.
    • Handle: RePEc:spr:sprchp:978-3-658-36578-3_19
    DOI: 10.1007/978-3-658-36578-3_19
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