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Reconsideration on the Design of Warnings with Neuro-IE: From the View of Risk Perception and Decision Making

In: The 19th International Conference on Industrial Engineering and Engineering Management

Author

Listed:
  • Qing-guo Ma

    (Zhejiang University
    Zhejiang University)

  • Wen-jing Ji

    (Zhejiang University
    Zhejiang University)

  • Wei-peng Lai

    (Zhejiang University
    Zhejiang University)

  • Ya-wen Yu

    (Zhejiang University
    Xinjiang Agricultural University)

  • Fu-yuan Xu

    (University of Shanghai for Science and Technology (USST))

  • Jun Bian

    (Zhejiang University
    Zhejiang University)

Abstract

As more and more industrial accidents happened in our country over the years, safety in production has become a key issue which influences our social stability and development. Warnings, as a significant means for safety management, have plays an important role in industrial production and behavior operation. This article analyses the design of safety signs from the view of risk perception and decision making, finding that affect is very important in the relationship between the elements of safety signs and audiences’ risk perception, a conclusion that could be helpful to the design of safety signs.

Suggested Citation

  • Qing-guo Ma & Wen-jing Ji & Wei-peng Lai & Ya-wen Yu & Fu-yuan Xu & Jun Bian, 2013. "Reconsideration on the Design of Warnings with Neuro-IE: From the View of Risk Perception and Decision Making," Springer Books, in: Ershi Qi & Jiang Shen & Runliang Dou (ed.), The 19th International Conference on Industrial Engineering and Engineering Management, edition 127, chapter 0, pages 1121-1126, Springer.
    • Handle: RePEc:spr:sprchp:978-3-642-38433-2_117
    DOI: 10.1007/978-3-642-38433-2_117
    as

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